classified ads | purebred directory | spinnerhostel directory | annual directory | display ads

Classified Ads
30 cents per word, pre-paid only.

Purebred Directory
The Purebred Directory promotes improvement of fiber animals and working dogs through the availability of purebred breeding stock. This now includes an Annual Directory listing and a complimentary one column inch space for artwork.

1 year (4 issues) – $30.00 for the first 25 words — Additional words – 30 cents each

Directory Format:

Farm or Ranch name
Personal Name
Address
Phone
Email
Website
Additional Information

Spinnerhostel Directory
The Spinnerhostel Directory is a network of homes across the country, like a bed and breakfast, but with a spinner’s slant.

1 year (4 issues) – $30.00 for the first 25 words
Additional words – 30 cents each

Directory Format:

Farm or Ranch name
Personal Name
Address
Phone
Email
Website
Description of what you have to offer

Annual Directory
Published annually in the Summer issue.

$8.00 for the first 25 words
Additional words – 30 cents each

Directory Format:

Farm or Ranch name
Personal Name
Address
Phone
Email
Website
Sheep Breeds
Flock Size
Additional Information

Annual directory ads with logos or photos billed at $5.00 per column inch.

Display Ads — rates | deadlines | digital submissions

Requirements

Rates are based on camera ready copy. This means the ad conforms to the size specifications shown and it requires no changes. Ads requiring additional preparation will be billed to the advertiser. (The free program, Adobe Acrobat Reader, is required in order to view the size specification page. It can be found at www.adobe.com)

Arrangements can be made to do graphic design and layout from your sketch for $35.00 per hour. For best results, describe specifically what you want. Ads requiring design and layout work are due fourteen days earlier than ads which are camera ready, to allow for preparation and proof copy.

Along with ad copy include instructions explaining when you want the ad run, what size your ad is and full payment. The frequency discount applies when the ad copy remains the same throughout the run and the total amount due is included.

Rates

Space	1 time	2 times*	4 times*
. .Full Page	$215. . . .	$204. . . .	$194. . . .
. .1/2 Page	110. . . .	104. . . .	99. . . .
. .1/3 Page	75. . . .	71. . . .	68. . . .
. .1/4 Page	60. . . .	57. . . .	54. . . .
. .Per Column Inch	20. . . .	19. . . .	18. . . .
		* per issue rate

Issues and Deadlines

	Deadline	Mailed
Winter Issue	December 15	February
Spring Issue	March 15	May
Summer Issue . .(Annual Directory)	June 15	August
Fall Issue	September 15	November

Digital Submissions Preferred

Digital submissions are accepted either via email or on a PC-formatted CD. All ads must be accompanied by a proof made from the file submitted to verify content. This can be hard copy, a JPG file, a scanned image or a screen-optimized PDF file.

Fonts: Please include a list of fonts used, both TTF and Type 1 fonts are acceptable. If we do not have a specific font, you will be asked to send the font file. We use PageMaker 7 on PCs and can open the following file types:

PageMaker 7 (PMD) - see #1 below
Adobe Photoshop 7 or Photoshop Elements 2 (PSD) — see #2 below
CorelDRAW 10 or 11 (CDR) - see #3 below
Corel PHOTO-PAINT 10 or 11 (CPT) - see #4 below
Adobe PDF-press optimized - see #5 below
MS Word 97 (DOC) - see #6 below
TIFF, JPG, GIF

1. Although PageMaker has converters for QuarkXpress and MS Publisher, the results have proven unreliable. Please do not send files in either of these formats.
2. When sending Photoshop or Elements files: when saving your file, under “save” or “save as” be sure to check the “save layers” box under “save options.”
3. CorelDRAW can open or import many vector drawn graphic files (WMF, AI, CGM, SVG, PCT, FH and others).
4. Corel PHOTO-PAINT can open, and convert if needed, most graphic file formats.
5. Advertisements saved only as PDF files must be optimized for press when distilled. Embed all fonts when creating PDF files.
6. As it isn’t always easy to align items with the rulers in MS Word, try this: Using the “Drawing” tools, draw a rectangle then select “Format” “AutoShape” and open the “Size” tab. Type in the correct height and width of your finished ad and then click on “OK.” The original rectangle now is the correct size. To design text for the ad, create it in a “Text Box.”

If you have any questions, please email BSNewsltr@aol.com

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